HP Market Research

See how HP increased sales by as much as 60% by starting with Market Research on Go Commando App.

HP wanted to learn how to better position their calculators for back-to-school marketing. They utilized Go Commando App for research. From that research they were able to identify:


  • Ideal Student Target
  • Ideal Messaging
  • Ideal Timeframe For Marketing
  • Quickly gather answers from thousands of students


Result: “On HP shopping, we’ve seen 60% sales growth for the 50g and 7% growth for the 10bII+.” – Laura, Marketing Manager


Download the HP Case Study