The Go Commando App has revolutionized college marketing by building a technology to address and resolve the pain points common in student marketing programs. The app provides real-time chat functionality, task completion accountability, and task reports for events, brands, and agencies. These capabilities give you a greater ROI on your marketing and dramatically shorten your campus marketing campaigns from weeks to as little as hours.
Here are six examples of campus marketing campaigns that you can do better with Go Commando.
Market Research
Brands post surveys through our system to conduct incredibly efficient market research with high engagement. In one case, HP received all of their surveys within 48 hours. The first student accepted the task within only 15 seconds and the first job was submitted within 3 minutes of the task being posted.
The Go Commando app makes it possible to connect with college students in real time wherever they are—and students love using the app, so it’s easy to get high engagement.
Social Media Engagement
ACDelco engaged our brand ambassadors to get organic interaction on their Facebook page by having students like, share, and comment on a specific post. Go Commando tripled the brand’s marketing goals and accomplished it all within a third of the given time frame. The student brand ambassadors were nimble and highly adaptable, and Go Commando’s vast network of students allowed ACDelco to gain tremendous insights from every corner of the nation.
Consumer Feedback
Some of our brands request students to watch a video, download an app, or perform actions on a website. The brands then ask students to complete a survey within the Go Commando app to provide feedback. All of this can be done within minutes on a mobile device, providing valuable consumer feedback quickly.
Video Content
Our video feature makes it easy for brand reps to record answers to survey questions. Video gives you greater insight into the life of a college student and their opinions.
Distributing Coupon Codes
Brands can use our URL feature to have student ambassadors send special discounts to their friends from their mobile phones. The feature makes it easy for ambassadors to send codes, and the URL enables easy tracking to monitor ROI.
Documenting Store Displays
Some of our brands want to make sure that their products and promotional displays are properly set up in stores. Using photos and videos, our student brand ambassadors go to a designated store and document the display. This lets brands see for themselves what every location looks like, and they can request stores to make changes the same day. If you need to see a different angle or want additional photos taken, you can use Go Commando’s in-app chat to make the request while the student ambassador is still in the store.
More brands are discovering the competitive advantage that Go Commando provides. With quicker market insights, shorter campaigns, and greater ROI, you can do better campus marketing with Go Commando.
Next Steps
- Follow us on Twitter, Facebook, and LinkedIn.
- Discover how the Go Commando app revolutionizes brand rep programs.
- Ready to get better results with campus marketing? Contact us!
