Students everywhere are becoming more and more conscious when shopping. They’re choosing brands and products that share the same value of sustainability and opt-in for eco-friendly alternatives to their favorite products when they can. This year, students will earn more green per buck with eco-friendly shopping that will make them fashionable and give them the […]
Staying ‘On Fleek’ with Gen Z During the Holidays
Before we know it, the halls will be decked for the holidays and many of us will be trying to figure out what to buy for our friends and families. While those of an older generation prefer handmade gifts and trinkets, marketing to college students, or more specifically, Gen Z, leaves many puzzled, with their […]