Have you seen The Social Network? Most of us know the story of how Mark Zuckerberg made a series of savvy (and not-so-savvy) business decisions from the “comfort” of his college dorm. Other startups have evolved from college students thinking about creating solutions to problems on their campus, in their personal live, or even the […]
Why Student Brand Reps Just Aren’t That Into You
Student behavior has radically changed with the mobile era. Instant relationships are a thing. Tinder and texting make relationships easy to start or drop. Mobile devices have made the social economy efficient, value-based, and disposable. Have your campus marketing recruitment and campaigns kept up with these changes in student behavior? Millennials won’t gush over your […]