A lot of companies are hesitant to spend too much of their resources on marketing to college students. We can understand why. The economy has had a major impact on millennials—many of whom still live with their parents, have crushing student loan debt, and are underemployed. Besides, common wisdom says that millennials aren’t brand loyal […]
Sometimes, it seems as if nothing in college is cheap. Books can cost upwards of $200, dining plans can cost several thousand, and the price of tuition is enough to cause a heart attack. Obviously, our number one piece of advice is go download the Go Commando app for iOS and Android and start earning cash […]
Mobile technology has integrated into every aspect of millennials’ lives. Has your campus marketing integrated into mobile technology as well? Many brands are trailing behind the lifestyles of college students because they haven’t figured out how to successfully adopt the tremendous opportunities that mobile technology provides. But brands that leverage mobile can propel the success of their […]
The perfect schedule is the key to a successful semester. You need to find a good balance of challenging and not as challenging classes. You also need to take classes that you have a genuine interest in, or the desire to learn the material just won’t be there. Before it comes time to schedule, be […]
There are few things that I enjoy when it comes to academia. Drowning in papers and study guides? Not really. Waking up for an 8am class I could not have avoided even if I tried? You bet your ass that’s a no. Having complete freedom to pick what professor I want for my classes? Hell, […]
A tabling event is probably the most effective way for a brand to establish credibility on a college campus—if it’s done the right way. But it takes more than just arriving on campus, setting up a table, and pushing out flyers to passers-by if you want to make your campus marketing campaign a successful one. […]
Hey Commandos, We listened to your feedback and we are excited to announce the release of a much-improved update to the Go Commando app! Want to see what we updated? Below are the new features: Leave The Job Unable to complete a task you accepted? You now have the option to “Leave The Job” and open […]
Some of the most popular campus marketing methods are also the least effective. Brands rely on certain go-to campaigns because they’re easy to do, inexpensive, and reach thousands of students fast. But that doesn’t mean you’re running a successful campaign or influencing students’ buying decisions. Here are four of the worst campus marketing tactics that […]
Earlier this month, an email was sent to Stanford University students from the university president saying the campus alcohol policy may change— for the stricter. Students were outraged. Prohibition might be in town. Dust off your hip flasks, garden hoses, and hot water bottles because it looks like fraternities could become 21st Century speakeasies. Oh, […]
Time is the most powerful force in the universe and our most valuable resource. We cannot make more time, but we seem to have all the time in the world. For as long as humans have existed we have kept track of time. We get paid for our time and we receive college credits based […]
