The rules for market to today’s college students have changed. Both on the legal front and what resonates with them. According to a survey of Elite Daily readers/subscribers 33% of millennials rely mostly on blogs before they make a purchase, compared to fewer than 3% for TV news, magazines, and books. That number looks a […]
8 Ways to Do Halloween Campus Marketing 2016
Halloween differently this year. When everyone else is organizing a pub crawl—boring—you organize a costume swap. That’s the beauty of Halloween; it’s kind to the “freaks” of the idea bin. Just look at the advertising that brands do off campus around this time of year. Do you think Snickers could have gotten away with their […]